Wednesday, 23 July 2014

Sustaining healthy and happy families

‘Eco-friendly’, ‘sustainable’, ‘go green’ and ‘environment-friendly’ are phrases that come up frequently in most conversations online, and offline today. Although not everyone is aware of the difference between these terms, nevertheless, it’s a good thing that 
property buyers are demanding more of these from the Real Estate sector. Greenhouse emissions and global warming aside, increasing the urban green cover and adopting eco-friendly measures in construction, are known to improve health, reduce ambient temperatures, reduce the need for air-conditioning (and hence utility bills) and improve the quality of air we breathe.

Innumerable studies have revealed the true nature of how increasing the number of trees around our home and workplace can benefit our health. Trees act as nature’s filters trapping noxious fumes, particulate matter in the air, and ambient sound, making for a more stress free life. By reducing the ambient temperature, the need for air conditioning is reduced which reduces utility bills and lead to increased savings over time. This goes a long way in improving the standard of living. 

An interesting study conducted by Secon in Bangalore showed the difference that a relatively higher tree cover can make to ambient temperatures and particulate matter suspended in air. Researchers chose two locations in the centre of the city (Nrupathunga Rd and Rani Chennamma circle) as well as two locations in the outskirts (Sarjapur Rd and Bellandur Gate) within short distances of each other (less than 5 kms). The study showed that, the location with more tree cover recorded a lower ambient temperature and toxic gas levels than the one with a lower tree density.

As a Realty major that believes in ‘Finest Homes and Honest Practices’, Mahaveer strives to incorporate more eco-friendly measures in all its projects. This includes the kind of construction materials used and implementation of recycling measures, etc. But most important of all, Mahaveer strives to increase green cover in all its projects.


On an average, most of Mahaveer’s projects have a built up area between 38-52% of the total area of the project. All these practices have paid off, and have gone a long way in making Mahaveer one of the top five builders in the city. This inspires us in our drive towards sustainability and building healthier, happier homes. (more details visit http://www.mahaveergroup.in/)

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